Magenta Living

Registered charity 1106969 · since 2004magentaliving.org.uk·Wirral·Updated 31 October 2026

At a glance

Open to applications

Fixed application deadlines · unsolicited applications welcome

Key takeaways

The Magenta 20 Community Fund, run by Magenta Living, suits projects that make a positive impact on Magenta's customers, are in Wirral (the stated priority area), and fit one of its five themes: employment, skills and enterprise; community support; community facilities; health and wellbeing; or neighbourhoods.
The stated figure is up to £20,000, but the annual report gave no readable grants total and no grant range, so size any request to the project's real costs, which the fund wants to be proportionate to its outcomes.
Applications go through an online form, which may include a video instead of written answers, and the round closes on Saturday 31st May, so allow time to prepare before then.
The fund does not fund core costs that keep an organisation operational, though it may contribute to part of core costs where they enable a project with clear customer outcomes, so build the request around the project itself.
Applicants unsure what to include can contact the team for guidance, which is worth doing before submitting.

Overview

Magenta Living is a charity registered with the Charity Commission for England and Wales (charity number 1106969).

Magenta Living was created when Wirral Council transferred its homes to a new organisation called Wirral Partnership Homes, and it later changed its name to Magenta Living. Its purpose is to empower people. Its stated funding figure is up to £20,000 under the Magenta 20 Community Fund, which aims to fund 20 projects that make a difference to local people and the community.

What they fund

Priority Areas

Magenta Living’s community fund supports local people, community groups and organisations with projects that make a positive impact in Wirral and benefit its customers. The Magenta 20 Community Fund identifies employment, skills and enterprise; community support; community facilities; health and wellbeing; and neighbourhoods as its themes. It seeks to work with independent organisations and welcomes consortium applications as well as proposals from individual members of a consortium. Projects are expected to align with Magenta Living’s strategic goals and show common ground in supporting customers. It looks for viable projects with costs proportionate to outcomes, and for additionality and clear outcomes for customers. The fund seeks to spread impact across sectors and communities; it recognises that outcomes can be harder to define or measure. It can contribute to part of an organisation’s core costs where those costs enable a project with clear customer outcomes.

Themes

Employment, skills and enterprise
Community support
Community facilities
Health and wellbeing
Neighbourhoods

Geographic Focus

Priority: Wirral.

What they don't fund

Magenta 20 Community Fund only: core costs, as in to keep an organisation operational for a period of time

How to apply

The Magenta 20 Community Fund announced applications through an online form, with the option to include a video instead of writing about a project.

Deadlines: The Magenta 20 Community Fund application round had a fixed closing deadline.

Application windows:

Magenta 20 Community Fund: Closes on Saturday 31st May

Who can apply:

Magenta 20 Community Fund: Local people, community groups and organisations

Application success factors

What the charity says:

Projects should align with Magenta Living’s strategic goals and positively impact its customers.
The fund seeks independent organisations that share common ground in supporting Magenta customers.
Organisations are expected to demonstrate that their project can positively impact Magenta customers and fit one of the themes.
The fund considers project viability and costs proportionate to project outcomes.
The fund seeks to spread impact across sectors and communities.
Applicants unsure what to include are encouraged to contact the team for guidance.
The fund recognises that some project outcomes are harder to define and measure.

Where they fund

Where it says it funds

Wirral

Similar funders

Funders supporting work similar to Magenta Living.

The Community Foundation for MerseysideMixed deadlinesGave £4.1M Price Parry Charitable TrustRollingGave £62,648 Elizabeth Rathbone CharityFixed deadlinesGave £80,000 Pilkington Charities’ FundFixed deadlinesGave £28.6M LCR Pride FoundationFixed deadlines Forever ManchesterFixed deadlinesGave £2.3M Derwent LondonFixed deadlinesGave £150k Wirral Methodist CircuitNo public processGave £27,000 Community FirstRollingGave £484k Burbo Bank Extension Community FundFixed deadlinesGave £225k

Five years of accounts

Financial year	Income	Expenditure	Grants paid	Accounts document
year to 31 March 2021	£69,589,000	£59,589,000	—	Accounts for year to 31 March 2021
year to 31 March 2022	£73,900,000	£63,367,000	—	Accounts for year to 31 March 2022
year to 31 March 2023	£69,604,000	£70,516,000	—	Accounts for year to 31 March 2023
year to 31 March 2024	£77,224,000	£72,285,000	—	Accounts for year to 31 March 2024
year to 31 March 2025	£82,657,000	£74,503,000	—	Accounts for year to 31 March 2025

— No grants figure for those years.

Figures from the charity’s filed accounts and its register entry. The document icon links to the charity’s entry on the Charity Commission register, where its filed accounts can be found.