Louis Baylis (Maidenhead Advertiser) Charitable Trust
Charity Number: 210533
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Quick Stats
- Annual Giving: £438,252 (2024 expenditure)
- Success Rate: Not available
- Decision Time: Not available
- Grant Range: £1,000 to £5,000+
- Geographic Focus: Windsor and Maidenhead
Contact Details
- Email: lbctrust@baylismedia.co.uk
- Phone: 01628 626333
- Website: www.baylis-trust.org.uk
- Charity Number: 210533
Overview
The Louis Baylis (Maidenhead Advertiser) Charitable Trust was established in 1962 with a broad charitable remit allowing trustees complete discretion in selecting charitable purposes to support. With annual expenditure of £438,252 (2024), the trust operates as a local grant-maker focusing on the Windsor and Maidenhead area. The trust maintains strong local connections, with its origins linked to the Maidenhead Advertiser newspaper and Baylis Media. The trust operates with four trustees who have absolute discretion in determining grant allocations. Applications are accepted from local organisations and charities, with the trustees reviewing applications and making grants twice yearly.
Funding Priorities
Grant Programmes
The trust operates a single discretionary grant programme with grants typically ranging from £1,000 to £5,000+. All grants are made at trustee discretion to organisations rather than individuals. The trustees meet twice yearly to review applications and distribute grants.
Priority Areas
Based on Charity Commission filings, the trust supports:
- Children and young people
- Elderly people
- People with disabilities
- Other charities and voluntary bodies
- General charitable purposes in the Windsor and Maidenhead area
What They Don't Fund
The trust does not make grants to individuals and focuses exclusively on organisational support within their geographic area.

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Governance and Leadership
The trust is governed by four trustees:
- Peter James Sands (Chair) - Appointed June 2006
- John Robertson - Appointed December 2010
- Patricia Ann Lattimer - Appointed December 2010
- Peter William Murcott - Appointed October 1993 (longest-serving trustee)
Several trustees also serve on the related Louis Baylis Charitable Trust, suggesting coordinated philanthropic activities. The governance structure provides trustees with absolute discretion in grant-making decisions as per the original 1962 Trust Deed.
How to Apply to Louis Baylis (maidenhead Advertiser) Charitable Trust
How to Apply
The trust accepts applications from organisations working in the Windsor and Maidenhead area. Contact the trust directly via email at lbctrust@baylismedia.co.uk to request application information or to submit your application. The trust has historically accepted applications by post and email.
Eligibility
Applicants must be organisations (not individuals) working for charitable purposes in the Windsor and Maidenhead area. Organisations do not necessarily need to be registered charities, but must demonstrate they serve the community and provide public benefit.
Decision Timeline
The trustees meet twice yearly to review applications and make grant decisions. Specific meeting dates and application deadlines are not publicly advertised, so organisations should contact the trust directly for current information.
Success Rates
Not publicly available.
Reapplication Policy
Organisations may reapply in subsequent funding rounds.
Application Success Factors
Based on the trust's stated priorities and grant-making history, successful applications likely demonstrate:
- Strong local presence and impact in Windsor and Maidenhead
- Clear alignment with the trust's focus on vulnerable populations (children, elderly, disabled)
- Established track record of effective service delivery
- Clear demonstration of how funding would directly benefit local residents
- Well-defined project or organisational need with appropriate budget
Key Takeaways for Grant Writers
- This is a locally-focused funder - geographical relevance to Windsor and Maidenhead is essential
- The trust has significant resources (£438k annual expenditure) and makes numerous grants each year
- Contact should be made through the official email address to obtain application information
- Emphasise support for vulnerable populations which aligns with their stated beneficiary groups
- Grant amounts typically range from £1,000 to £5,000+ at trustee discretion
- The trust's expenditure exceeds income, suggesting they are actively distributing funds
- Long-serving trustees suggest stable funding priorities and the value of building long-term relationships
- Applications are reviewed twice yearly, so allow adequate time for the review process
Similar Funders
These funders have a similar focus and geographic reach:
- The Prince Philip Trust Fund
- The Burry Charitable Trust
- The Englefield Charitable Trust
- The David Brownlow Charitable Foundation
- The Balney Charitable Trust
- Cecil And Hilda Lewis Charitable Trust
- The Elaine And Angus Lloyd Charitable Trust
- The Bassil Shippam And Alsford Trust
- Baldwin's Bridge Trust
- The Carrington Charitable Trust
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References
- Charity Commission for England and Wales, Register of Charities: LOUIS BAYLIS (MAIDENHEAD ADVERTISER) CHARITABLE TRUST (Charity Number 210533)
- Overview page: https://register-of-charities.charitycommission.gov.uk/charity-details/?regid=210533&subid=0
- What, Who, How, Where details: https://register-of-charities.charitycommission.gov.uk/charity-search/-/charity-details/210533/what-who-how-where
- Financial History: https://register-of-charities.charitycommission.gov.uk/charity-search/-/charity-details/210533/financial-history
- Trustees: https://register-of-charities.charitycommission.gov.uk/charity-search/-/charity-details/210533/trustees
- Accounts and Annual Returns: https://register-of-charities.charitycommission.gov.uk/charity-search/-/charity-details/210533/accounts-and-annual-returns
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